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The Following is
an excerpt from an article from the current 2nd
Quarter issue for 2003
A BIG THANK YOU TO THOSE WHO SUPPORT ONE OF OUR
MAJOR MISSIONS
By Mick Gainan, NFA Past President The board of the Northwest Florists' Association
is a group of very dedicated retailers,
wholesalers, growers and manufacturers working
together to bring the best of the best together.
We are "on deck" with organizing educational
workshops in 5 states and Canada, and we salute
you who participated in and attended the past
shows.
Our intention is to bring to you and your staff
the opportunity to see the newest of product for
our industry. Hard goods, fresh flowers and
plants, designer products to help the newest
looks, dried materials, and the hottest of new
colors and styles. These are the cutting edge
opportunities and presentations that will keep
your ideas fresh and your enthusiasm high.
Your local wholesalers donate much of the
product for these shows. They have it on their
shelves and in their stores for us. Without
their support many of these $10.00 and $20.00
workshops would be unaffordable and could only
be offered once or twice a year. Many of our
sponsors have weekly or monthly shows. Their
investment in our industry can continue with us
supporting them in return.
We, as your
NFA Board of Directors and our
sponsors, prepare for weeks and sometimes
months, to do these programs. Coordinating
everything from food, to product, invitations,
to phone calls. Much of this process is
delivered direct to your doors by your local
wholesalers.
Sure there is little cost to you. Your
investment of a few hours and a couple of
dollars is pretty minimal for what you will take
home. Your return on investment will pay it back
several times over as you put your new ideas to
work.
Your attendance is the reward to the sponsors
and your NFA board member that organizes these
events.
Thank your board member, wholesalers and
sponsors that represent your city, state and
province for organizing these events. They
wouldn't happen without everyone's efforts and
truly are not any fun without you.
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